In this case, I developed a content-structured website to organize information with clear headings, subheadings, and other elements. I broke down long sentences into short paragraphs to enhance readability and used fonts like Fig-tree. My focus on the visual hierarchy of the website included font size, text colors, low-opacity shapes, and images. The goal was to emphasize important information, reduce clutter, and organize content into containers with ample white space around them, helping readers to focus and improving readability.

The color palette and logo were chosen as part of Limestone University's identity. Therefore, I decided to play around with blue and grey tones, replacing white space with a subtle blue tint. I aimed to ensure that color choices met accessibility standards. I minimized interactive elements to avoid overwhelming the user. By consistently applying these principles, I created a modern and user-friendly website for the Limestone Charter Association. The goal was to effectively communicate information, engage visitors, and enhance overall user experience.